Last week I had the pleasure to present on the topic of “Turning your Blog into a Business: Keys to monetizing your work” at Fitbloggin. I was lucky enough to present alongside Sarah Beeskow-Blay, Director of Client Services for ShareASale, Phyllis Strand from Phyllis4Fitness and Renee Benda from Bendiful Blog. For a live blog re-cap of our session you can find it here.
I love talking to women on how they can create money, find financial freedom and really get to a place of empowerment. Money is just a tool that is full of opportunities for growth.
When it comes to making money in the internet, there is no one way to do it. One thing that I learned from my panelist as well as the research I conducted in the area is that there is enough for everyone to go around.
Ad Network or Not?
As a new blogger, my first initial thought of making money in my blog by selling ad space. I explore joining an ad network as it is a company that is in charge of selling ad space and taking care of the ads on my site.
As a blogger it is a simple process of installing a bit of code into your site and the ad’s magically appear on your site. After you reach a certain number of clicks you may receive a check.
If you are new blogger, Google AdSense would be your best bet. It is easy to join, no special hoops and applications. Please note that Google will not pay you until you reach certain amount of clicks.
There are other popular ad networks such as BlogHer and Glam Media that does require you to apply to be part of the network. In the application, they will ask you for your page views and other Google Analytics. Once you get accepted, the ad network will provide you with a contract to sign and a few other steps.
Some ad networks do require you sign an exclusivity agreement for a year or longer. This means you can’t double dip into two to three ad networks or other monetizing opportunities. Make sure to read the fine print!
- Set it and forget it approach to monetizing. Yes its just like a crockpot you put all of the codes, the ads show up and voila you will receive money.
- It’s fairly easy to implement as a blogger to make some extra income.
- Most ads you get paid per click. Let’s just say that if you have a small readership or you are starting out, you will only see a couple of dollars here and there.
- You may not have full control of what ad’s show up in your site. If you have a strong message against dieting yet an ad from DIET COMPANY shows up right next to your blog post, it may confused/turned off your reader.
Posts to Check out on this topic:
Katy Widrick- “Picking the Right Ad Network for You”
Bloggers: I want to hear from you what are some of the perks around joining an ad network?